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NAUI Logo Policy
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Use of the acronym/tradename naui, the NAUI Trademarks “NAUI” and “NAUI Worldwide”
by NAUI members is subject to the following conditions:
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- The acronym naui shall not be used as part of web site URL’s or in e-mail addresses
such as NAUInstructor.com, nauicareer.com, nauimember@earthlink.net or other variations.
- The word “member” must appear under the trademark(s) and/or tradename(s). The NAUI
trademark(s) and/or tradename(s) shall be reproduced as received from NAUI without
alteration except for overall sizing. It may not be used within or as a part of
any other symbol or mark.
- NAUI trademark(s) and/or tradename(s) shall be used by
members only on correspondence or other printed materials or electronic media used
to market or promote NAUI courses or programs.
- NAUI trademark(s) and/or tradename(s)
shall not be used as part of the sale or manufacture of goods without written authorization
from NAUI.
- Use of the trademark(s) on the World Wide Web or other electronic service
requires linking to the NAUI web site and such use shall contain written acknowledgment
of sole and exclusive ownership by NAUI.
- NAUI may withdraw trademark(s) and/or tradename(s)
use permission at any time.
- Misuse of the NAUI trademark(s) and/or tradename(s)
violates the NAUI Code of Ethics.
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The following details the guidelines for the use of NAUI logos, trademarks, "NAUI"
and "NAUI Worldwide" including, but not limited to, print applications and for on
use the World Wide Web by NAUI members and registered customers (Cap Enrollees)
is subject to the following conditions:
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1. Required Text
The NAUI logo must always be accompanied by clearly visible text explaining
its usage. The text may be displayed either to the left or right of the logo or
directly underneath the logo. For web sites making use of NAUI logos, the required
text is: "Click on the NAUI logo to visit the official site". NAUI Members must
meet all published NAUI Member Trademarks and Logo Usage policies. NAUI Banner Ads
do not require additional text. See below for a sample of the NAUI Logo Usage and
a sample of the NAUI Banner Usage.
2. Required Logo
For Net sites making mention of or using the name NAUI or National
Association of Underwater Instructors, an approved logo must be displayed in accordance
with these guidelines.
3. Approved Logo
Only the logos approved by the National Association for Underwater
Instructors for use on the internet/world wide web may be used (see below). The
logos may not be displayed smaller than the original size, as are being provided
from this site or directly from NAUI Worldwide or its subsidiary companies for use
on the internet/world wide web. The logos may be displayed at a larger size, but
all elements of the logo must proportionally increase in size. Banner ads must link
to the appropriate website and do not require additional text.
4. Required Placement
The logo must always be placed on a prominent spot on your internet/world
wide web site and must always stand alone, not be combined with any other graphical
elements. Required text must also always appear.
5. No Alteration Allowed
The NAUI logo must not be altered in ANY way. The logo may
not be taken apart; changed in proportion, color or fonts; shrunk; or otherwise
altered from the version supplied by the National Association of Underwater Instructors
(NAUI) or its subsidiary companies.
6. Positive Presentation
The site must display the NAUI logo in a positive manner.
The logo may not be used to depict NAUI and or any of its members, services, products
and affiliates in any negative way. The trademark(s) and logo(s) may not be used
on "adult" sites or sites that promote or portray discriminatory practices against
any individual or group based on race, religion, gender, sexual orientation, ethnic
background, etc.
7. Alternate Text for Images (the ALT tag)
The Alternate text tag for the image (ALT)
may only include a reference to NAUI, NAUI Worldwide, NAUI Logo or similar. The
ALT tag may not include text about another company, text for advertising, derogatory
terms, or otherwise. The preferred tag for the NAUI Website is ALT="Click Here to
Visit the Official NAUI Website".
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Changes To These Guidelines
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NAUI reserves the right to change these guidelines solely at its own discretion.
NAUI will provide 60 days electronic notice of these changes. Sixty (60) days following
such notice, changes must be incorporated to any NAUI Logo Usage.
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Termination
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NAUI reserves the right to immediately terminate permission to use its logos to
anyone at any time. NAUI may visit participating sites to check on compliance to
these guidelines. In addition, NAUI may terminate this entire NAUI Online Logo use
program with 60 days electronic notice.
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Online NAUI Logo Usage Eligibility
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To qualify to use the acronym/tradename naui or NAUI logo you or your company must:
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- Be a current registered company, i.e., a Customer Advantage Program (CAP) enrollee
with NAUI Worldwide or its subsidiary companies or licensees.
- Be a current NAUI Member
- Have express written permissions from NAUI Worldwide or its subsidiary companies
or licensees
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Additionally your internet/world wide web site must provide at least one of the
following features and or information:
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- Make mention of NAUI
- Make mention of The National Association of Underwater Instructors
- Have an active link to the official NAUI Internet site or sections within
- Offer any NAUI product or service
- Offer any information for which NAUI is the originating source
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Approved NAUI Logos For The Internet
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Banner |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/naui_banner.jpg"
width="468" height="60" border="0" alt="0"/></a> |
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NAUI Member Logo |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/naui-diver-logo_member.jpg"
width="300" height="144" border="0" alt="0"/></a> |
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Large Logo |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/nauiwwlogomember.gif"
width="300" height="144" border="0" alt="0"/></a> |
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Classic Logo |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/nauiclassiclogomember.gif"
width="184" height="109" border="0" alt="0"/></a> |
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Button Logo |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/naui1_member.gif"
width="181" height="100" border="0" alt="0"/></a> |
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Small Logo |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/naui--logomember.gif"
width="170" height="87" border="0" alt="0"/></a> |
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Square Logo (transparent background) |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/NauiSquareLogomember.jpg"
width="138" height="171" border="0" alt="0"/></a> |
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Square Logo (white background) |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/NauiSquareLogo-wmember.gif"
width="138" height="170" border="0" alt="0"/></a> |
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NAUI Tec Logo (white background) |
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Code:
<a href="http://www.naui.org/"><img src="http://www.naui.org/Members/Logos/naui_tec_square.jpg"
width="150" height="150" border="0" alt="0"/></a> |
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